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To help consumers save on their daily expenses, Gardenia Singapore featured a series of innovative and nutritious bread recipe ideas on social media where healthy meals could be created for under $2 per serving.
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Gardenia’s mascot, wearing a mask, was used in social media posts to remind the public to adhere to social distancing measures and to wear a mask at all times.
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Gardenia Malaysia encourages Malaysian families to start their day right with Gardenia Wholemeal Bread, a healthier choice loaf that is low in fat and high in fibre.
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We play an active role in promoting the benefits of a healthy diet and lifestyle
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Gardenia Singapore’s weekend giveaway promotions encouraged customers to purchase healthier loaves.
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Gardenia Singapore actively encourages consumers to reduce the use of plastics by distributing free reusable shopping bags and sandwich boxes through various retail promotions.
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To help reduce the spread of Covid-19, Gardenia Singapore launched a series of social media posts to remind the public to wash their hands frequently.
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Gardenia Philippines’ Corporate Wellness Movement provided free nutrition counselling, diet prescriptions and product sampling to approximately 31,000 government and BPO employees from 125 offices in 2020.
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In partnership with the Philippine Red Cross and the Department of Education, Gardenia Philippines’ Nutrisyon at Kalinisan para sa Maayos na Kinabukasan (Nutrition and Proper Hygiene for a Better Future) campaign benefitted some 9,100 public elementary school students in 2020.